Bravito

The Agricola Group of companies, established in 1957, is one of the largest producers in Romania’s meat industry, with a presence in multiple market categories under the umbrella brand Agricola. Aiming to attract a new consumer profile and strengthen its market position, the group was preparing to launch a range of food products dedicated to children, with a multi-category portfolio similar to that of the Agricola brand. Our challenge was to build the positioning and identity of the new brand to ensure its differentiation in the market and relevance to the target audience.

industrie
servicii

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